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“In 2003, 75% of our new exhibitors are small to medium-sized enterprises (SME’s), an unprecedented rate,” points out JEC General Manager Frédérique Mutel.
SME’s are characterized by their great capacity to innovate, whether they are composites producers, converters & processors, or users. They are making notable breakthroughs in new directions. On the other hand, SME’s are vulnerable when it comes to communication and “informing” because of their size and resources.
JEC has created information services that are directed at such companies, and which are highly appreciated by the international composites industry. SME’s are therefore gaining more and more public exposure in JEC’s magazines and at the JEC exhibition.
An increasingly international exhibition
“In 2003, 82% of our new exhibitors will come from abroad, mainly from the USA, Northern and Central Europe, followed by China and India. This internationalisation process has grown out of our strategy, position, and activities. We travel, we get closer to non-participating countries, and we work with them. This takes concrete form as a group booth that is usually subsidised by the government authorities in the countries concerned. Then the companies come directly. This year, for example, our show will see the creation of an Indian pavilion with about ten companies , says Frédérique Mutel.
Country Pavilions: A pavilion presents the know-how from a single country, particularly that of its SME’s. JEC places various support services at their disposal for delivering packaged booths, a press service and interpreters. In 2003, Canada, the USA, Mexico, Brazil, Germany, the United Kingdom, Italy, the Netherlands, South Africa, India, and China will be represented.
The “France” Centres: These group SME’s by French region. Savoy will be represented this year for the first time, along with other regions such as the Aquitaine and North-Western France.
Villages and Forums by Sector: These gather suppliers and customers together and promote exchange by focusing on one topic. In this way, JEC makes it possible for companies to include their activities within a specific framework: Automotive, Construction, Boating, Aeronautics, Environment, or New Information Technologies.
The JEC Awards: These awards were created in 1998 to recompense the best applications; they have helped many SME’s to make a name for themselves and progress rapidly with the marketing of their products.
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