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Redelease Takes Over Distribution of SI Group-Crios Acrylic Resins

11 September 2012

Redelease has taken over the distribution of solvent-based acrylic resins produced by SI Group-Crios, a US company that has manufacturing plants in the cities of Rio Claro and Jundiaí, in São Paulo.

Used in the manufacture of paints, the resins will be supplied by Redelease to the automotive and industrial markets.

“Initially, we expect to negotiate 25 tons/month, mainly in the automotive repainting segment,” says Rubens Cruz, Managing Partner of Redelease. To achieve this volume, Cruz bets on the combination between the recognised quality of the resins produced by SI Group-Crios and the fact that the company produces them in Brazil.

“The proximity of the plants will make the distribution process far more agile. In addition, we will be able to add other products consumed by the same clients of the acrylic resins line, such as titanium dioxide and solvents”. Redelease says it currently distributes approximately 400 items to the paint, composite, thermoplastic and abrasive markets.

The increased agility was, in fact, one of the reasons that led SI Group-Crios to decide to enter into the contract with Redelease, says Marcos Battistin, Business Manager. “Redelease will be able to fulfil the orders of smaller clients extremely quickly,” he believes.

Redelease explains that the partnership between the two companies started in 2005, with the beginning of the distribution of phenolic resins. Then, Redelease incorporated to its portfolio the urea-formaldehyde resins produced by SI Group Crios. and, last year, it included moulding powder, which is present in several types of auto parts.





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