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3B Identifies Asia as Growth Market – Appoints India Agent

17 December 2009

3B has appointed Essen International as its non-exclusive agent for India. This latest move marks 3B’s stated commitment to developing its business in Asia, with a particular focus on India and China, which it sees as key growth markets.

Essen International, based in New Delhi and with offices in Chennai has more than ten years experience in the distribution and supply of fibre reinforcements to composite processors throughout India for applications in automotive, marine, wind energy, industrial electrical, rail and civil applications.

“This is another significant step forward for us in cementing our footprint in Asia,” said Alec Van Beylen, Sales Leader Distribution at 3B. “We are committed to growing our presence in Asia, and partnering with the right local companies such as Essen International in India is a crucial part of our business strategy.”

Praful Jain, Managing Partner Essen International commented: “This new agreement with 3B significantly boosts our product portfolio, adding a range of new reinforcement products such as roving, Continuous Filament Mat and Chopped Strand. We now have a more comprehensive offering for our customers, and we see new opportunities for us in developing business in electrical and pipe manufacturing applications.”





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